Privacy Policy — LiveTV Swadeshi
Effective Date: October 2025
At LiveTV Swadeshi (accessible at https://livetv.jammunewsportal.com), a sister concern of Jammu News Portal, we respect the privacy of our visitors and are committed to protecting it. This Privacy Policy explains what information we collect, how we use it, and your choices regarding that information. This policy applies to both our website and our mobile app.
1. Information We Collect
We do not collect personal information directly from users unless voluntarily provided (for example, via email or contact form). Our servers may automatically collect non-personal information such as browser type, device type, operating system, referring site, and date/time of access. Third-party services (analytics or ad networks) may use cookies, mobile identifiers, or similar technologies.
2. Advertising (AdSense & AdMob) and Third-Party SDKs
We display advertisements on our website and in our app to support the service. These ads are provided by Google AdSense (website) and Google AdMob (mobile apps) and may be served directly by Google or through third-party ad networks and mediation partners. These advertising services may collect or process data including:
- Advertising identifiers (e.g., Google Advertising ID)
- IP addresses and device identifiers
- Cookie identifiers and similar tracking technologies
- App and browsing activity (for ad personalization)
Ads may be personalized (based on interests) or non-personalized. You can opt out of ad personalization in your Google account settings or device settings (Android: Settings → Google → Ads → Opt out of Ads Personalization). To learn more about how Google uses data to serve ads, please see: Google Ads technologies.
3. Personalized Ads, EU/UK Consent & Cookies
For users in the European Economic Area (EEA) and the UK, we will show a consent prompt where required, so you can accept or decline personalized advertising and cookie usage. If you decline personalized ads, non-personalized ads may still be shown. You may also control cookie settings in your browser.
4. Analytics (Firebase & Google Analytics)
We may use analytics tools such as Google Firebase Analytics and Google Analytics to understand usage patterns, crashes, and performance. These tools collect anonymized and aggregated information (session length, screen views, crash reports, device model). See Google’s Firebase privacy documentation for details.
5. How We Use Information
- To improve website/app functionality and user experience.
- To monitor and analyze traffic and usage patterns.
- To deliver relevant content, news, and free-to-air live TV streams.
- To support advertisements that help keep the services free.
6. Third-Party Links
Our website or app may contain links to external sites (including our parent site, Jammu News Portal). We are not responsible for the privacy practices or content of third-party websites. Please review their privacy policies separately.
7. Data Security
We take reasonable administrative, technical, and physical measures to help protect the information we collect. However, no internet or mobile transmission is fully secure — we cannot guarantee absolute security.
8. Children’s Privacy
We do not knowingly collect personal information from children under 13. If you believe a child has provided personal data, contact us to request deletion.
9. Changes to This Policy
We may update this Privacy Policy occasionally. Any revisions will be posted on this page with a new “Effective Date.” Continued use after changes indicates acceptance of the updated policy.
10. Contact Us
If you have questions about this Privacy Policy or our use of ads/analytics, please contact:
Email: livetv@jammunewsportal.com
Website: https://livetv.jammunewsportal.com